ICICI Bank is a very large private sector bank that is worth just over a hundred billion US dollars and is situated in India. The company carries out its banking and financial activities with the help of its group companies. This gives them a wide reach and network with almost 4,200 branches and slightly more than 13,500 ATMs. It is no wonder that in 2015 they were first in the private banking sector by a survey out by Brand Equity. The bank is technologically savvy and offers over 250 services to customers who use their online banking platform. They also have a mobile phone application to ensure that clients can bank on the go and save valuable time. Their site has a very up to date news room that helps clients keep up with the latest product launches, social initiatives and business ventures. The bank is also concerned about general development at the national level and propels this through their Foundation.