At Wisdom Panel, their mission is to promote responsible care of pets by providing the well-being and relationship between pets, pet owners, breeders, animal shelters and veterinarians through valuable insights into pets as individuals. Improve. They have spent nearly two decades researching dog genetics, starting with their pivotal role in the Canine Genomics project in 1999. The Wisdom Panel brand is the world's leading DNA test for dogs. For millions of mixed-breed dog owners in the U.S., access to reliable information about race ancestors can be critical to the diet, training, and overall health care of their furry family members. Understanding the breeds that make up your dog allows targeted care and, in some cases, even provides life-saving information.