They founded it Nutrition in 2011 with the mission of creating natural supplements that help elite athletes get more out of training. ProMix Nutrition's grass-fed whey protein powder was originally produced and tested to meet the training needs of the U.S. Olympians and track and field athletes. These athletes need a comfortable source of natural protein during training, which is clean, unsweetened and easy to mix. Over the years, ProMix Nutrition's has expanded from a sideline in forensic and practical fields to daily nutrition for millions of people through their online supplement store. Even through their growth, the commitment to quality has never changed: they continue to formulate every product and source, every single ingredient they use.