At R Riveter, demand for spouses made from recycled materials for canvas and leather handbags made by military spouses at that time really began to pick up, and Bradley, who moved to New York, said the company was beginning to expand. The initial entrepreneurial dream and the way to improve R Riveter's employment situation quickly developed into something more than just selling a few handbags. Meet Special Edition Rosie Studs Otto-Made from Cone Denim, Representing the Famous Rosie Workwear with a Red Scarf Rosies . This is one aspect of becoming a military spouse, which has not been widely discussed yet, but it is a major struggle for most families. This is a shorthand expression, a rally shout with the iconic image and name R. Riveter.