Flux Footwear's first core value is simplicity, because they believe you are enough. Your body is amazing. After hundreds of thousands of years of evolution, it can accomplish incredible things very efficiently. However, the environment has also changed and the rate of change is faster than their rate of evolution. In order to solve this problem, footwear brands have over-corrected the demand for hard, artificial surfaces and advanced physical training by creating and selling products that can desensitize and weaken your feet over the past 50 years! Thankfully, science has captured this phenomenon and revealed to them the benefits of flexibility, foot shape, and thin shoes. Flux Footwear's job is to provide enough technology to let your feet do what they do best, and then give way.